Logo Refresh · Event Promotion · Print Collateral · Banner Design

The Brief

We love supporting local businesses and you can't get more local than Be Locals. Founded by Great British Bake Off contestant Enwezor Nzegwu (Series 5), Be Locals is all about connecting communities through food, bringing fresh, locally-sourced produce to the heart of local neighbourhoods.

Enwezor reached out to us ahead of a community event where he was showcasing his taster menus, all made with local ingredients. He needed promotional materials that reflected his brand’s ethos and helped draw attention to his delicious offerings.

Our Approach

We began by getting a deep understanding of the Be Locals' brand -its values, voice, and vision. Enwezor’s passion for local food and community was our inspiration. We focused on creating materials that felt authentic, inviting, and aligned with his grassroots mission, while still being eye-catching for event attendees.

We also took a close look at his existing brand assets and identified opportunities for refinement, starting with the logo.

What We Created

• Revamped Logo: We refreshed the existing logo to ensure it was crisp and high-quality, resolving the pixelation issues while keeping its original charm.

• Roller Banners: Bold, vibrant, and full of flavour - these banners were designed to grab attention and communicate Be Locals' core message at a glance.

• Flyers & Posters: Designed to promote the taster menu event, we crafted layouts that were both appetising and informative, highlighting the locally-sourced ingredients and the community focus.

All of these assets were also featured in Enwezor’s promotional videos, giving the materials extra visibility and impact.

The Result

The new materials helped attract strong footfall at the event, where Enwezor’s dishes were a big hit. The clean, refreshed visuals gave the Be Locals brand a professional, polished presence, while still feeling homegrown and heartfelt.

Testimonial

"The team totally got what Be Locals is all about. They took the time to understand my vision and delivered exactly what I needed, clean, fresh designs that felt true to the brand. The new logo and promo materials looked fantastic at the event and really helped elevate everything I was doing."

Enwezor Nzegwu, Founder of Be Locals