Logo Design · Brand Identity · Business Cards · Brand Strategy Guidance

The Brief

We had the pleasure of working with the lovely Emily over the last few weeks. Emily, a London-based photographer (soon to be based in Chichester), approached us for a brand refresh. She was in the process of updating her website and wanted a new logo and business card design that reflected her vibrant and colourful photography style. With a focus on helping small businesses and community-based organisations, Emily wanted her visual identity to feel creative, colourful, and natural, just like her images.

Our Approach

From the outset, we knew that Emily’s brand identity needed to reflect the three main areas of her photography: Events, Places & Spaces, and Portraits. This meant incorporating three distinct visual elements into her logo. We began by exploring colour palettes and discussed the colours Emily was already using on her website. Three colours stood out, which we then aligned with each of her key photography areas. To reflect these visually, we experimented with geometric shapes and used negative space to symbolise the 'space' between the elements, a subtle nod to her “Places & Spaces” work.

What We Created

• A bespoke logo featuring three geometric elements, each representing one of Emily’s core photography areas

• A carefully selected colour palette aligned with her website design and photography style

• Business cards that carried through her new branding, providing a cohesive and professional look

• Promotional postcards to give to customers to showcase her work 

The Result

The final brand identity not only reflects Emily’s artistic vision and photographic style but also brings clarity and cohesion to her business offering. The logo feels modern, balanced, and vibrant - just like her work - and the business cards and promotional postcards serve as a strong first impression for prospective clients. The use of colour and shape helps visually communicate the story behind Emily Lovell Photography in a clean and thoughtful way.

Testimonial

“Working with Bunny + Bear was such a positive and inspiring experience. From the very first conversation, they really understood my vision, not just for the look of my brand, but for the story I wanted it to tell. They helped me see my business in a new light and brought clarity to how I present myself through my photography.

The logo, colours, and brand elements they created reflect everything I love about my work: colour, creativity, and connection. But beyond the beautiful visuals, what I appreciated most was the brand guidance they provided. I now have a clear direction and a consistent identity I can carry forward confidently across all parts of my business.

Thank you, Bunny + Bear, for helping me bring my brand to life and giving me the tools to grow it with purpose.”

Emily Lovell, Photographer